30 January
2016
Hip Hop Videos

J. Cole – Love Yourz (Official Video)

 

The road to riches is a treacherous one. For J. Cole the road began at Forest Hills Drive. Dodging snakes, and taking detours to reach the roof top of his foundation of success as J. Cole is arguably one of the great rappers of our generation. A day after his birthday, the emcee releases his music video to ‘Love Yourz’, one of many introspective records from his critically acclaimed album ‘Forest Hills Drive‘. The video is comprised of footage with him and loved ones on tour, and footage from his sold-out show at Crown Coliseum for his homecoming concert. The concert was aired as a part of J. Cole’s HBO concert special ‘ J. Cole Forset Hills Drive: Homecoming’. J. Cole’s road to riches doesn’t end but it brought him back home where he looks to see that there’s beauty not just in his struggle but everyone’s struggle, so always love yours.